May 15, 2009 Media contact: Margarita Bauza
E-mail: mbauza@med.umich.edu
Phone: 734-764-2220

Fashion show to increase awareness and support of bipolar disorder research

The May 21st event benefits the Prechter Research Fund at the University of Michigan Depression Center

 

ANN ARBOR, Mich. - Can’t buy a new yacht? No biggie. You can still get the fabulous lounge clothes.
 
Italian designer Gimmo Etro’s exotic print dresses and other fashions will be available for viewing at a runway show at Saks Fifth Avenue at Somerset Collection in Troy.
 
The runway show hopes to shine a spotlight on bipolar disorder, one of the most prevalent and least talked about mood disorders in the United States. It will also benefit the Heinz C. Prechter Bipolar Research Fund at the University of Michigan Depression Center. 
 
The show, which opens at 6:30 p.m. May 21, will include a reception and brief remarks about breakthrough bipolar disorder research conducted at the University of Michigan Depression Center. Funds raised in conjunction with this event will help advance critically needed research already underway at the Center.
 
“Research being conducted by the Prechter Bipolar Research team is helping us better understand bipolar disorder, find more effective treatments, and get us closer to a cure,” says Melvin McInnis, M.D., Thomas B. and Nancy Upjohn Woodworth Professor of Bipolar Disorder and Depression in the Department of Psychiatry. 
 
Research features a genetic repository where DNA samples from individuals with bipolar disorder and those unaffected by the disease are collected and studied. The DNA will be evaluated to find clues to early diagnosis and a “roadmap” to understanding causes and identify treatments, McInnis explains.
 
Saks Fifth Avenue will provide a glitzy evening of fashion and high style for guests. Their generous sponsorship, along with the iconic fashions provided by ETRO, has created the opportunity to raise awareness about bipolar disorder as well as funding for research.
 
"I would like to express my gratitude to Saks Fifth Avenue for supporting the work of the Heinz C. Prechter Bipolar Research Fund by hosting a Fashion Show,” says Waltraud “Wally” Prechter, founder of the Heinz C. Prechter Bipolar Research Fund. “The proceeds will benefit the Gene Repository, a one-of-a-kind project in our nation. I am delighted and hopeful that by combining fashions and fundraising, we will be able to accelerate research and understand this insidious illness."
 
Mrs. Prechter has worked tirelessly to promote the bipolar disorder cause since the death of her husband Heinz C. Prechter in 2001. Mr. Prechter was a successful and celebrated automotive executive and philanthropist who fell victim to suicide after suffering from bipolar disorder for most of his adult life.
 
Tickets for the event are $150 and sponsorships in the amounts of $1,000, $5,000 and $10,000 are also available. To learn more about the fashion show, please contact the Prechter Bipolar Research Fund at (734) 675-2200. For more general information about the Fund, please visit www.prechterfund.org.
 
Facts about the Prechter Genetic Repository and the Heinz B. Prechter Bipolar Research Fund at the University of MichiganDepressionCenter:
Facts about bipolar disorder:

Find more information about bipolar disorder:

The University of Michigan Depression Center is the nation’s first comprehensive center dedicated to patient care, research, education and public policy in depression and bipolar disorder. Established in 2001, its mission is fivefold: to detect depression and bipolar disorders early, treat them earlier and more effectively, prevent recurrences and progression, counteract stigma, and improve public policy. More than 200 faculty, staff and students from across the University are members of the center. For more information about the University of Michigan Depression Center, please visit our web site at www.depressioncenter.org or contact us at 800-475-UMICH.